Drink Life Beverages

Meet ‘Hop Reach

A brewery that historically focused on traditional Belgian-style beers rather than IPAs is introducing the popular style

The brand’s first year-round IPA, Hop Reach, will be available at retailers starting January 2023

The brand describes the beer as highly balanced, offering a blend of citrus and tropical fruit alongside

“One of the pillars of our brewing process is innovation — in brewing, in ingredients, and in approach

“We were excited to put our innovation process to work, creating an IPA with our own spin

Previously, the brand released several seasonal IPAs, but kept Allagash White as the core of its product

Hop Reach was developed over the course of seven months, utilizing the company-wide pilot system to crowdsource

Over 400 employee reviews factored into the final product offering

Similar to the brand’s other products, it will be found in 18 states and two cities across